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Less is more | 4Es

Less is more | 4Es

4Es Minimalism is gaining popularity as a way of life and work. There are four fundamental concepts in minimalism, also known as the 4Es - Elegance, Eloquence, Efficiency, and Success. These form a management system without excesses and with...

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agap2IT launches Employer Branding to value Talent

agap2IT launches Employer Branding to value Talent

Agapian spirit Agap2IT is preparing to implement an Employer Branding project based on the values of the "agapian spirit". The new brand, presented in the year that marks 15 years of activity, stems from the values recognized in the management of Talent of...

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McDonald's vs Burger King

McDonald's vs Burger King

Creativity in guerrilla marketing. The rivalry between McDonald's and Burger King, two fast food chains, is well known to all, and the guerrilla marketing actions between both are famous for their creativity. In today's article we present the...

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Minimalism, a new way of being of the brands

Minimalism, a new way of being of the brands

Minimalism, a new way of being of brands Minimalism is a new way of being in life, of doing away with excesses, of living simply and detached. There are more and more people and brands adhering to this lifestyle. In today's article we present...

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Tips for Public Speaking

Tips for Public Speaking

How to speak in public? Everyone has experienced an embarrassing moment while speaking or trying to speak in public. In today's article we present some tips where we detail what you should do (and what you should not do) when speaking in public. What you should do: Capture the...

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64% of households shop at more than 4 insignias

64% of households shop at more than 4 insignias

Portuguese Retail Overview: Good consumer perspectives in the Portuguese market Portuguese Retail Overview: High levels of competitiveness among brands Portuguese Retail Overview: Market competitiveness generates disloyalty: it is necessary to know the...

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