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Nielsen profiles fado-loving online users

Nielsen profiles fado-loving online users

Digital Audience Profiler Fado lovers have broad musical tastes Reading and a taste for other artistic activities play a prominent role Through an innovative digital analysis tool, Nielsen has profiled the social network users who...

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Montepio Acredita Portugal contest announces winners

Montepio Acredita Portugal contest announces winners

Acredita Portugal Winners The seven winning projects of the 9th edition of the Montepio Acredita Portugal entrepreneurship competition have been selected from over 10,000 applications received. The projects underwent various stages of evaluation and mentoring, and...

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How to use Twitter for marketing?

How to use Twitter for marketing?

Twitter Although Twitter has only 22% users in Portugal, it is a platform that, if well used, can bring many benefits to your business. Twitter users are very loyal to this social network because...

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5 Steps to create viral content

5 Steps to create viral content

5 Steps to create viral content Whatever our goal in creating content, the main goal that any company has is to attract attention to our services or products. We leave you with 5 steps to create viral content that will give your networks a boost...

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What makes a communication professional great

What makes a communication professional great

What makes a communication professional great A career in communication goes far beyond having a bachelor's or master's degree. For a successful career, a communication or marketing professional must be versatile, with good writing skills, a...

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The Influencers

The Influencers

The influencers According to a report released by Business Insider it is expected that by 2020 spending on influencer marketing will reach 5 to 10 billion globally by 2020. The fad for influencers doesn't seem to be slowing down, so it's not...

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The importance of Media Training

The importance of Media Training

The Importance of Media Training Any business or company needs to have good relations with the media, as the media is crucial in the public's perception of our organization. But in order to be able to talk to the media, or journalists, we have to be...

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