SEO para Instagram consiste em aplicar as melhores práticas para garantir que determinado perfil e publicações sejam facilmente encontradas pelos utilizadores. No entanto, com a crescente concorrência, destacar-se de todas as outras contas pode ser um desafio. Pois...
The Perverse Use of Communication Like any other activity, communication should be developed respecting ethical and deontological principles. In today's article, we refer to two documentaries that show us the controversial effects of the perverse use of...
The recent hazardous materials drivers' strike The recent hazardous materials drivers' strike created chaos and even led to the closure of several gas stations in Portugal. No one was indifferent to the issue, especially some brands, which...
How to organize an event Organizing an event is an exciting challenge for any communication professional. Regardless of the size or duration of the event, you need to carefully plan every step of the way. In today's article,...
Should brands be on all social networks? Today, social networks are as important a communication channel as any other. When we want to find out more about a particular brand, one of the first things we do is a quick search...
NOTRE-DAME: Generosity or a quest for visibility? Donations for the reconstruction of Notre-Dame Cathedral in Paris have already exceeded one billion euros. The fire, which started on the afternoon of April 15th, destroyed a large part of one of the most...
O que é um Press Release? A questão como escrever um press release (PR), surge do facto de que este formato é uma das principais ferramentas de comunicação de relações públicas (RP). Apesar do desenvolvimento tecnológico e de algumas previsões que apontavam a perda de...
Netflix: Reputation and Familiarity In recent years, Netflix has experienced exponential growth. In 2018, it was voted by the Reputation Institute as the brand with the best reputation in the United States. In the Top 10 of that same list, there are companies as diverse and...
A KCS IT encerrou o ano de 2018 com um resultado histórico de 11,6M€ de faturação, 1,6M€ acima do previsto. A estratégia para os próximos dois anos integra o desenvolvimento de novas áreas de atuação, soluções originais alinhadas ao mercado e a expansão no...
The 21 finalists for the 9th edition of the Montepio Acredita Portugal competition have already been chosen. The competition includes social entrepreneurship, mobility, technology, communication and sustainability projects. Lisbon, April 23, 2019 - The 21 projects...
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