Velto Renewable apresenta partceria com a Q Energy Solutions SE Madrid (Espanha) e Berlim (Alemanha), 10 de Março de 2025 - A Velto Renewables ("Velto"), um produtor de energia renovável international apoiado pelo grupo de investimento global CDPQ, anunciou hoje um...
Knowing what (not) to say, when to say it and how to say it At any moment of media exposure - be it an interview, an opinion piece or a press release - it is extremely important to know what messages you want to get across and the way you want to say it...
A Deep Understanding of the Reality of What We Communicate The current media landscape is characterized by a speed that has never been seen before. The media's news cycles are increasingly shorter, but at the same time much more intense and destructive than in the past...
99% of the Time We Only Think of Facebook When we think of social networks, the truth is that 99% of the time we only think of Facebook, Instagram or Twitter. However, there are other options and - without detracting from the predominance of the former - with...
Advantages of Organic Content on Social Media It is undeniable that, increasingly, the social media business model is turning to a paid side. Although it is increasingly difficult to grow on these platforms without investing in sponsored content, there are...
Mistakes to Avoid when Preparing for an Interview An interview is always a moment of enormous media exposure. When it comes to the work of a public relations professional, it is not always easy to control all the variables at play. Although in most...
Providing Media Training for Spokespeople in an Organization The vast majority of brands or organizations that seek communication services aim to have a media presence or, if they already have one, to increase their media exposure. However, it is not...
The Importance of Crisis Management In a crisis situation, of whatever kind, there are choices to be made. Sometimes, and especially when we're talking about a certain type of brand or organization, there's a temptation not to want to face the...
The Past is No Longer the Past The past is no longer the past, given the level of media coverage of the societies in which we live. The internet and social networks have made it very easy for past actions - whether they be those of a brand, organization or person in...
Developing Environmentally Responsible Policies In recent years, brands have been investing in more sustainable and ethical measures as a way of adapting to consumer demands, which are increasingly showing, for example, environmental concerns or...
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