{"id":17281,"date":"2020-12-16T19:01:11","date_gmt":"2020-12-16T19:01:11","guid":{"rendered":"https:\/\/old.say-u.pt\/?page_id=17281"},"modified":"2023-06-15T11:59:27","modified_gmt":"2023-06-15T10:59:27","slug":"estrategias-b2b","status":"publish","type":"page","link":"https:\/\/old.say-u.pt\/en\/b2b-strategies\/","title":{"rendered":"B2B strategies"},"content":{"rendered":"<p><strong>B2B strategies<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18915 aligncenter\" src=\"https:\/\/old.say-u.pt\/wp-content\/uploads\/2021\/05\/4-2.png\" alt=\"B2B strategies\" width=\"595\" height=\"372\" srcset=\"https:\/\/old.say-u.pt\/wp-content\/uploads\/2021\/05\/4-2.png 595w, https:\/\/old.say-u.pt\/wp-content\/uploads\/2021\/05\/4-2-480x300.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 595px, 100vw\" \/><\/p>\n<p>B2B marketing and communication is for companies that sell to other companies to generate qualified leads that can be converted into customers. Implement <strong>B2B strategies<\/strong> is a challenging task, but one that will make all the difference in building a relationship with potential clients. B2B marketing and communication is the process that involves selling a product or\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/marketing-de-servicos-o-que-e\/\">service<\/a>\u00a0of a\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/trade-marketing-o-que-e\/\">company to another company<\/a> and whose name derives from the English expression <a href=\"https:\/\/pt.wikipedia.org\/wiki\/Business-to-business\">\"business-to-business<\/a>. In free translation, business-to-business marketing. The techniques of this type of\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/o-que-e-marketing\/\">marketing<\/a>\u00a0rely on the same basic principles as marketing to consumers (B2C), but are executed in a unique way. While consumers choose the\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/infoproduto-o-que-e\/\">products<\/a>\u00a0Based not only on price, but on popularity, status and other emotional and social factors, B2B buyers make their decisions based on profit potential and price. B2B marketing involves\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/marketing-de-relacionamento-o-que-e\/\">building relationships<\/a> to secure lasting customers. And this is an important goal for any\u00a0<a href=\"https:\/\/klickpages.com.br\/blog\/marketing-empresarial\/\">company<\/a>be it small, medium or large.<\/p>\n<p>In terms of strategies, B2B marketing needs to focus more on generating qualified leads for the sales team, following up on sales processes and delivering the product or service on time. After-sales also plays an important role, since the aim is to help establish a more lasting relationship between companies, identifying the level of customer satisfaction and improving everything that can be adjusted to keep the business running as smoothly as possible. Optimizing lead generation is the starting point for achieving an effective B2B marketing strategy.<\/p>\n<p>Acting as a guarantee of increased notoriety and building messages that clearly expose the vision, values and positioning, SayU gives voice to the organization with communication marketing to maintain and increase its reputation.<br \/>\nIn partnership with an organization, <a href=\"https:\/\/old.say-u.pt\/en\/we-do\/\">SayU<\/a> creates and disseminates information, executes a corporate strategy, and develops messages for a variety of internal and external purposes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Estrat\u00e9gias B2B O marketing e comunica\u00e7\u00e3o B2B \u00e9 para que as empresas que vendem para outras empresas consigam gerar leads qualificados que possam ser convertidos em clientes. Implementar estrat\u00e9gias B2B \u00e9 uma tarefa desafiadora, mas que far\u00e1 toda a diferen\u00e7a na constru\u00e7\u00e3o de uma rela\u00e7\u00e3o com potenciais clientes. Marketing e comunica\u00e7\u00e3o B2B \u00e9 o processo [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":18915,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-17281","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/pages\/17281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=17281"}],"version-history":[{"count":4,"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/pages\/17281\/revisions"}],"predecessor-version":[{"id":18983,"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/pages\/17281\/revisions\/18983"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/media\/18915"}],"wp:attachment":[{"href":"https:\/\/old.say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=17281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}